LinkedIn’s Profile Facelift, and a Feature You May Not Know About

As many of you have probably heard or seen, LinkedIn announced that it is giving profiles a facelift and working on making the site better equipped for social interaction. This surely is in part due to the split from Twitter. If you haven’t seen the changes on your profile and mobile apps already, you will soon. It’s cleaner, clearer and an undeniable upgrade. Here is a great article outlining some of the major changes and discussing how they may effect you. Perhaps it’s time to spruce things up a bit on your profile.

While checking out my shiny new page, I noticed that LinkedIn is focusing even more on the important stuff. As you scroll down my page, you see my summary, experience, publications, and projects. In that order. This means that as people are viewing your previous experience, they are likely to see your Projects too. Are you using this great, but highly undervalued feature on LinkedIn? I’ve included a video below explaining how to add one, and the great benefits that come along with creating Projects (like strengthening and increasing your connections). I guest posted about this on Entrepreneur Magazine columnist Starr Hall’s blog a couple months ago, but I feel it bears mentioning again.


What are your thoughts on this feature? What do you think of LinkedIn’s new profile pages? Do you have any speculation as to what’s coming next for the professional network? Let me know below with your comments.

Thanks for reading. Now go get your social on!

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LinkedIn’s “Projects” feature

LinkedIn Improve Profile button
Improve my LinkedIn profile? How can I resist?

I dig LinkedIn. I enjoy the idea of a completely separate network where I can focus on professional connections, sharing ideas among other industry professionals, and not have to worry about boring my friends or receiving requests for anything ending in -ville. I have denied numerous requests to join people’s Branch Out app requests on Facebook simply on the premise that I already have a LinkedIn profile. Now Branch Out has reached 25 million, but I’m still standing my ground. I’m not doing it.

And speaking of LinkedIn, I just wrote a guest post on Starr Hall’s blog (online columnist for Entrepreneur.com and event speaker extraordinaire) on how to use the little-utilized Projects feature to create great connections with collaborators on LinkedIn. I also made a video tutorial, for you visual folks. It will walk you through how to add Projects to your profile and how to use it as a starting point to create or enhance your connections on LinkedIn while highlighting work you’ve done. I think everyone using LinkedIn should have at least one Project on their profile.

Check it out here: http://www.starrhall.com/create-more-connections-using-projects-on-linkedin/

I’d love to hear your thoughts there or here. Are you already using Projects? Is this news to you? What other ways do you see this feature as useful?

Now go get your social on!