That Social Media Mojo

For a while, I lost my mojo. I became disillusioned with the overwhelming feeling that I couldn’t keep up with blogging, social networking and my job, and I didn’t think blogging was getting me anywhere. I didn’t think anyone cared, wasn’t sure if anyone was reading and I felt like I was just pumping out my content to no one. So, I stopped. I haven’t written a blog post for weeks. I wanted to, but then I would just get flustered and tell myself that it didn’t matter anyway. I considered deleting my blog, but I didn’t. I’m glad that I didn’t.

I received a comment out of the blue this week on a post I did a couple months ago. It was an engaging comment and in the end the person thanked me for writing the post. This small gesture reminded me why I blog. I don’t do it for constant comments, retweets on Twitter or raving fans. I do it so I can connect with people who are interested in the same things I am. I do it to share information with those who are seeking it. The glory of the internet is that posts just float out there, and can show up again when people are looking for them.

I sometimes look at the big names in blogging, the social media pros, and I wonder how the hell they have time to still have a life. I realized it’s because they don’t try to do everything. They focus on the things that are most important to them, keep the peripheral in mind without completely fragmenting their focus, and thus are able to have time to do other things. I’ve wanted to be so “engaged” that my focus has been in too many directions. I haven’t been able to give anything enough attention, because I was trying to focus on everything. And so, just in time for Halloween, I’m coming back from the dead.

blog, blogging, blogger, zombie, social media
The horror! The humanity! The blogging!

Also, I’m currently reading a pre-published copy of Chris Brogan and  Julien Smith’s “The Impact Equation” (affiliate link) and I’m already telling you to pick it up when it hits on 10/25. You’ll love it, and be inspired by it. These guys are no b.s. about how to make an impact, and it’s not the same old crap you hear everywhere else.

How do you keep your social media mojo going? What inspires you to blog, even if you’re not getting the engagement you wish you were?

Let me know below with your comments.

Thanks for reading. Now go get your social on!

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Author: robzie

I am a marketing professional who has a specific interest in social media and digital marketing. I love the outdoors, especially in the summer. Confessed coffee addict, social media nerd, and office supplies junkie. Feel free to contact me and start up a conversation!

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